Pirates of the Caribbean: On Stranger Tides was released on May 20th. Did you see it? I haven’t but what I have see is the limited edition 7 oz. package of Pirate’s Booty in it’s signature Aged White Cheddar flavor and it’s pretty cool! Pirate’s Booty is the exclusive food collaborator of the film, and is offering a themed limited edition package, with a portion of the proceeds going to Boys & Girls Clubs of America.
From their recent press release :
“We are excited to collaborate with this summer’s most anticipated movie, Disney’s Pirates of the Caribbean: On Stranger Tides,” stated Eric Berniker, Pirate’s Booty’s VP of Marketing. “Disney’s Pirates of the Caribbean and Pirate’s Booty both epitomize the fun, adventurous and humorous spirit that we all love. Pirate’s Booty is proud to be able to bring this to life by giving consumers a chance to embark on a fun, delicious and healthier adventure with the release of its limited edition 7oz. package.”
Pirate’s Booty Aged White Cheddar is a deliciously baked, all-natural snack made from puffed rice corn and blended with real aged white cheddar cheese. Pirate’s
Booty is also trans-fat and gluten free with only 130 calories for a 1 oz. serving.
In addition to Pirate’s Booty being a healthier snack that consumers can feel good about eating, they can also feel good about purchasing it since Pirate’s Booty will be making a donation for each limited edition Disney’s Pirates of the Caribbean: On Stranger Tides themed package sold to Boys & Girls Clubs of America with a goal* of $100,000. The limited edition Disney’s Pirates of the Caribbean: On Stranger Tides packages are on-shelves nationwide now.
Also, as part of the program, Pirate’s Booty is offering a chance to win a “Fountain of Youth” themed Caribbean vacation for you and your crew to Casa De Campo in the Dominican Republic. Consumers can log onto www.PiratesBooty.com for more information and to enter for a chance to win.
*Pirate Brands will donate $0.05 for each package sold between 4/1/11 and 7/31/11, up to $100,000, to Boys and Girls Clubs of America.
Thank you for posting this. I love to hear when companies give back as we so often only hear about greed and bad business practices. I have seen this snack in my local store, but have not tried it. I will definitely be buying the limited edition since it is helping to support the Boys and Girls Clubs of America. Way to go Pirate’s Booty.
Lynda I agree 100%!! And especially a place like the Boys and Girls clubs!! And def try it. I just had a bowl myself….. we love Pirates Booty! And let me know what you think of it!
What a great idea!